19+ Top Affiliate Marketing Statistics For 2023 Revenue, Growth, And More

79% attend events hosted by affiliate networks. 71% use a “join network” button on their website. 56% will host their own events to find new affiliates. The United States has a $6.8 billion affiliate marketing industry. Just behind it is Japan at $3.3 billion. Japan has a 15% domestic market growth each year.

How big is the affiliate marketing industry

73% of merchants confirm that revenue from affiliate marketing has met their expectations. Affiliate marketing can be profitable as long as you show enough commitment and dedication. Best of all, there’s no limit to potential earnings with affiliate marketing, but the revenue depends on a series of factors. Let’s look at the latest statistics related to this aspect of affiliate marketing.

The affiliate marketing industry is worth over $17 billion.

In fact, SEO traffic converts seven times more than other types of affiliate marketing. Aside from it, another two of the top three sources for affiliate traffic are social networks (67.32%) and blogging (64.48%). But there are other two sources not as relevant as these three, however, still important with a large impact on affiliate marketing. First, we have email marketing with 41.47% and finally Pay per Click with 34.28%. Mobile devices are becoming more and more powerful in driving traffic and even sales.

How big is the affiliate marketing industry

Therefore, the money you receive is not your gross salary. Instead, it is your service fee. Your study and understanding can give you better results.

You Have Personal Experience Using Your Affiliate Products

Therefore, affiliate marketers should stay informed on best practices and adjust their marketing strategies and security practices in order to remain profitable and compliant. In 2020, the affiliate marketing industry was worth $15 billion globally, with the US leading the pack, followed by Japan and Germany. An affiliate marketing industry salary median of $4,300 per month in the US might convince even the most cynical of people that affiliate marketing is worth it in 2022. In this article, we’ll be covering the top affiliate marketing statistics of 2023 so that you can add this data to your digital marketing toolbelt. The number of products affiliate marketers prefer to promote falls between 1-10. On the other hand, the convenience and the potential income this job offers, being an affiliate is not as easy as it may sound.

How big is the affiliate marketing industry

However, the fashion industry is much more than just clothes. Other affiliate program industries include sports & outdoors, health & beauty, travel, home & garden, and electronics. According to statistics on affiliate marketing, cost per action is the most frequently used payment model for affiliate networks. A large segment of companies relies on affiliate programs to gain new customers.

According to the results of particular research, consumers will more likely spend more money because of affiliate programs and recommendations, compared to items of their own choice. Data from CJ Affiliate’s report shows that affiliate marketing consumers spend much more than the average buyer, with the typical online order 31% higher for this type of customer. Similarly, the average order value is 21% bigger for affiliate marketing consumers. Finally, these buyers provide 58% higher average customer revenue. Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware.

How to Join The BigCommerce Affiliate Program

However, as with any other digital industry, affiliate marketing is also threatened by the rise of cybercrime, which can seriously harm brands. Nevertheless, the pros still outweigh the cons, making affiliate programs an excellent investment for your business. Everyone thought that the affiliate marketing industry hit its peak when it reached $5.4 billion in 2017, but the continuing increase in yearly marketing spending proved us wrong. In 2019, affiliate marketing became one of the most successful marketing strategies ever by reaching the amazing $6.4 billion mark in the US. According to Statista, affiliate marketing is a multi-billion dollar industry, and spending in the U.S. alone is expected to reach over $8 billion by the end of 2023. This is more than triple what it was just ten years earlier when it took off.

  • 9.) The apparel business accounts for about a quarter of all affiliate programs.
  • 75% of affiliate marketers state their strategies are successful and above for customer acquisition.
  • In five years, affiliate marketing’s popularity ranking soared from only around 25 to 100 worldwide, an increase of 300%!.
  • From this trend, Americans like to play it safe by evaluating their options and avoiding the risk of overpaying for any product or service.
  • One issue to look out for is click fraud, in which bots and spammers jeopardize campaigns and affiliate statistics through invalid engagements.
  • Alone in 2006.

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Affiliate Marketing Statistics (Top Picks)

Jason Stone, popular as Millionaire Mentor, earned $7 million in one year from affiliate marketing. The search for ‘affiliate marketing’ rose over 200% between 2015 and 2020. Some of the best affiliate programs are to be found in web hosting. Our affiliate dashboard offers a comprehensive look at your clicks, trials, sales and commissions.

We’ve already mentioned that affiliate marketing has been consistently growing in popularity and use since 2010. It has rapidly evolved and pushed business boundaries over the last decade. Naturally, interest in the affiliate marketing industry has grown as well. Nothing increases online sales better than organic searches, and companies know this.

In fact, according to this year’s AWIN report, global spending here is set to hit as much as €12 billion this year, with £1.6 billion spent by companies within the UK. 77% of consumers see customer reviews as a deal breaker or deciding factor in their product purchase decision. 88% of consumers say that they’ve decided to purchase an item based on what they saw from an influencer. Unsurprisingly, in the same survey, 62% of publishers said that ecommerce is one of their top revenue sources. 1% conversion rate might be the average, but that doesn’t mean that you can’t excel with ingenious strategy and persistence. The accommodations industry has a 3% to 12% commission based on the total order value.

Comarketing partnerships between affiliates to benefit everyone

Global digital ad spend will reach $876.10 billion by 2026. Affiliate marketing performance in the travel industry increased by nearly 100% in Q4 of 2021, compared to 2020. Affiliate marketing has its downfalls. As an industry dependent https://xcritical.com/ on online transactions, it is susceptible to fraudulent activity. App tracking works by enabling advertiser’s to track purchases made through mobile apps. This way, advertisers can attribute mobile conversions to their campaigns.

How big is the affiliate marketing industry

However, the average affiliation rate is around 1%. According to one report, 40% of the affiliate marketer commission was generated through content and blogger sites in the US. Cost-Per-Action is the most common method of payment in affiliate marketing, with 99% of the affiliate programs offering it. The digital media industry benefits analyzing affiliate statistics massively from affiliate marketing as15% of its total revenue comes from affiliate marketing. Over 50% of affiliate marketing trafficis generated from smartphones. Choosing the right products first of all and knowing how to improve your ranking ability helps if you plan to generate affiliate sales through organic traffic.

Affiliate Program vs Agency Partner Program vs Mixed Model: Which Option Is Best for Your Agency?

She can be found packing her bags for her next trip, often to the mountains. And in one of those bags you will always find a half finished book she’s been struggling with for months. From the publisher’s point of view, the very low entry requirements are one of the main attractions of this performance-based type of marketing.

You might want to pay for some email marketing software or put some ad budget behind a social media post or two. Earnings per click is a vital piece of data for any affiliate marketer. Social media channels. Crypto affiliate programs might have sounded strange to us before the blockchain came along, but not any more. Cryptocurrencies have become more and more mainstream over the past couple of years.

For every customer’s purchase of software, publishers can earn around 30% commission. Online dating has changed the lives of many people, including affiliate marketers. This billion-dollar industry is projected to grow by 6% every year and is an opportunity that affiliates can’t miss out on.

What’s more, the conversion rates created by this content focus have increased by 240%. Of the 35% of affiliates who earn more than $20,000 per year, 12% make over $75,000. Nearly 64% of affiliates worldwide target U.S. consumers contributing to that 16% figure. 10% is considered a strong growth rate for most small medium businesses, with lower figures being more likely with larger companies. So for example, in over 30% of cases, the gaming industry combines cost per action and revenue share as affiliate models.

50% of shoppers bring digital coupons with them when they shop in. Plus, 43% of the people who own smart speakers use voice search to shop. Based on statistics, over 72% of mobile device users use voice assistants daily. In the same research, but only taking into account active publishers, CJ Affiliate emerges on top with 15.7% of active publisher links. Affiliate marketing ROI in the UK amounts to £15 per every £1 spent; with 4 out of 5 Britons involved. Affiliates can earn between $10,000 and $400,000 annually.

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